Single Sourcing
Creation of different formats from a single, common data source

XML-coded content components form this single, common data source

Multiple exploitation
Decomposed content components are the basis for completely different content products

Translation and local application
Content decomposed into components facilitates more effective translation processes

Content components accelerate the local placement of products

Branding through consistent use of reliably managed and consistently formatted content

Cost reduction
This one-time investment helps you save time and money: You will benefit from multiple exploitation of content.

Facilitates the necessary automation of generating content on demand